MELLEKA MARKETING

Sin City Diabetics

Weekly Performance Deck  |  Oct 15 - 21, 2026
Google Ads

Google Ads Overall Results

Total Cost
$2,127.92
Impressions
191,198
Combined V2 + V3
Clicks
3,106
Phone Calls
13
Conversions
133
Leads
Cost / Conv
$16.00

Active Campaigns

CampaignAccountStatusImpr.ClicksCallsConv.Cost/ConvCost
Local PMAX GeneralV3Active168,8712,750289$19.13$1,702.36
Local PMAX ExpandedV3Active22,273350841$9.65$395.55
PMAX | Website TrafficV2Active53633$10.00$30.01
Total191,1973,10613133$16.00$2,127.92

Google Ads Daily Performance

Google V3

Sin City Diabetics V3

Total Cost
$2,097.91
Impressions
191,145
Clicks
3,100
Phone Calls
10
Conversions
130
Leads
Cost / Conv
$16.14

Campaign Breakdown

CampaignImpr.ClicksCallsConv.Cost/ConvCost
Local PMAX General168,8712,750289$19.13$1,702.36
Local PMAX Expanded22,273350841$9.65$395.55
Total191,1443,10010130$16.14$2,097.91
Google V2

Get Fast Cash — V2

Total Cost
$30.01
Impressions
53
Clicks
6
Phone Calls
3
Conversions
3
Leads
Cost / Conv
$10.00

Campaign Breakdown

CampaignBudgetImpr.ClicksCallsConv.Cost/ConvCost
PMAX | Website Traffic$5/day53633$10.00$30.01
Meta Ads

Meta Ads Overall Results

Amount Spent
$3,489.68
Impressions
71,934
Clicks
1,450
CTR
2.02%
On-FB Leads
173
Purchases
25
CPL
$20.17
CPA
$17.63
Spend / (Leads+Purchases)

Active Campaigns

CampaignImpr.ClicksOn-FB LeadsCost/LeadPurchasesCost/PurchaseSpent
Top 14 States Exposed34,38848346$37.3211$156.06$1,716.69
Total (excl. DS4C)34,38848346$37.3211$156.06$1,716.69

Meta Ads Daily Performance

Lead Campaign

Lead Campaign | [DS4C]

Amount Spent
$1,772.99
Impressions
37,546
Clicks
967
CTR
2.58%
On-FB Leads
127
Purchases
14
CPL
$13.96
CPA
$12.58
Spend / (Leads+Purchases)

Daily Breakdown

DateImpr.ClicksCTROn-FB LeadsPurchasesCost/LeadSpent
Oct 155,6901212.13%151$14.44$216.53
Oct 165,2951472.78%201$12.31$246.22
Oct 176,0791702.80%243$11.96$287.06
Oct 185,1171162.27%123$20.15$241.76
Oct 194,6461112.39%143$17.89$250.43
Oct 204,8661473.02%202$12.19$243.78
Oct 215,8531552.65%221$13.06$287.21
Total37,5469672.58%12714$13.96$1,772.99

DS4C Daily Performance

Spend Distribution

Google Ads Spend by Campaign

Meta Ads Spend by Campaign

Results by Campaign

Google: Conversions by Campaign

Meta: Leads by Campaign

Cost Efficiency by Campaign

Google: Cost / Conversion

Meta: Cost / Lead

Google V2 vs V3 Comparison

V3 — Sin City Diabetics
$2,097.91
130 conversions · $16.14 CPL
V2 — Get Fast Cash
$30.01
3 conversions · $10.00 CPL

Social Media Activity